How does your concept engage in the jam's themes?
Greenwashing is a corporate practice that misleads consumers into making choices they believe are eco-conscious, undermining genuine efforts to promote sustainability. Our aim is to educate our players through forced discomfort and roleplay, playing the bad corporate actor.

Use of Theme / Inspiration
These practices represent how the story of climate-positive action is told by the consumer industry. As individuals, we're constantly bombarded by marketing claims that build brands as eco-conscious and green, but we're often misguided. As we delved into this theme, our awareness of these practices has expanded, and we'd like to extend that awareness to our game's players, hoping that each of us can individually decide which consumer goods companies to support through our own diligence. It’s easy for us to malign the “corporate engine” and the collective as bad actors, but a corporation is made of individuals with skewed incentives that perpetuate the climate counter movement. Building empathy for those involved might foster a more robust solution mindset when it comes to effective policy.