I am in the middle of Toasty's route, having done all the others first, and I have the most horrifying sense that I know what's going on here. And because I'm not gonna drop what might be spoilers in the comments, all I'm gonna say is 'OMG DON'T SELL, TOASTY! DON'T SELL!'
Absolutely gnawing on my knuckles, here. I shall return for a proper review, once I figure out if I'm right... (also, toasty is the definite fave, for me)