What makes a good game?
What makes a game a horror game?
Does a good horror game mean, that the game is truthful to the horror genre or that it is a good game that happens to have horror elements?
I think it has to fit together. More than the sum of the parts and all that. I recently played a game with fantastic assets, but it was utterly boring.
As for horror, there are many subtypes of horror. If it is suspense, you need more story. If it is graphical horror, your assets better be good. And so on.
But maybe focus on making a good game first and staying true to horror second. So what's a good game? A game that people would want to play and enjoy playing it and do not regret after playing it.