Well there is lore to it, there is a first game taking place 20 years beforehand "Demonlords Lair" and there are 7 Naughty lore stories on my FA account https://www.furaffinity.net/user/zerofine
Though they are already a year old.
Right now the focus is on gameplay and size and in 2-3 updates there will be an update focus on a lore update all throughout the game to make more sense ^^
Also also to your answere on a question below, with the next update comming this month there will be an external browserplay version again that is fully working with all images ^^
And you too have a lovely day ^^