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Oooooohhhhhh. Didn't know that. Thanks! Does this rating have some bearing on the game's search ranking? Like will a game with more good ratings appear higher than a game with fewer, or poorer ratings? 

The actual formula is private. All I’m aware of is that one one-star rating isn’t going to impact your position. But I’m assuming for highly-rated games that’s what the “Top Rated” tab is for.

Yeah sure, so I suppose it's still worth getting the ratings, like OP says. Although, I've got no suggestions for that, as I haven't received any yet! Maybe it's worth mentioning in our games assets, in a way that can't be ignored. Similar to how Youtubers always make a point to say "like and subscribe" because it's likewise very important for them.