I think the real question is "what am I finishing". In my case, I was finishing a feature submission to an open source game engine for review. That's not the same as a finished feature, but it is finished in the sense of completing what I set out to do during the month. Though I do get your point, and I think that's the real intent of the jam. It's what we should strive for, but different people have different goals, and the keyword for me in Finally Finish Something was the "Something" part.