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I was wondering the same. I had some comments on my game but sometimes I received comments without any download of the game in analytics... 

And I saw on my dashboard game page that I had 0 ratings... could analytics be wrong ? :(

Edit : It seems that the ratings in the dasboard are not up to date since I can see a number of ratings in the submission page of my game. Weird.

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To answer your concerns:

1) Yes, a lot of people (~30-60%) spam-comment. You can often find this out by going to commenters' profile and see times/intervals at which they post comments. Some people comment on different games as often as every 1-3 minutes, which obviously means they haven't played

2) There are two types of ratings: game rating (general ones - a single 1-5 star) and jam ratings (jam specific - several categories, 1-5 star each). Your analytics page likely shows general Itch rating.

(+1)

ok thanks, it makes more sense !! :)