我是一个中国人,我觉得我可以解释以下这个梗的含义：在中国，有一个明星叫蔡徐坤，他曾经参加过一场选秀，而他演唱的歌曲《只因你太美》中的“只因”读起来很像“鸡”。并且在选秀时他穿着背带裤打着篮球。所以在BiliBili的部分网友做了一些视频去调侃蔡徐坤。而蔡徐坤向BiliBili寄送了律师函。最后，蔡徐坤不仅没有成功，还引来了全网的调侃。而他也被调侃到了现在。
(有语法错误告诉我)
I think I can explain the meaning of the meme in the game in China(I am sorry for I am weak in English)
A chinese star calls '蔡徐坤' took part in a draft.He sang a song called '只因你太美'.Beacuse of in Chinese the chicken(鸡)'s pronunciation very like the beacuse(只因)'s pronunciation.And he wore overalls and played basketball that day.So a part of net friends in BiliBili(a chinese website like Youtube)made some videos to ridicule '蔡徐坤'.The '蔡徐坤' sent lawyer's letter to the BiliBili.Finally,'蔡徐坤' not only lost the lawsuit,but also ridiculed by almost netizens.And he's been teased until now.
(If I have any grammar wrongs,please tell me :P)