The pixelated graphics would appeal to anyone who appreciates retro games, or for those of us who grew up with retro consoles like the Sega, N64, PS1, or Commodore, and devices like cassette tapes and VCRs and Cathode Tube TVs.
People who grew up in the 80s and 90s for example. Like me. I haven't played it yet, but I'm damn sure gonna enjoy it.