Good concept, get very tricky very fast, the hologram gets a bit capricious at times bit the mechanic is fresh. The barrier for entry is quite high, its really confusing and requires a lot of assumptions, if your game is complex a tutorial is a must.
Theme, there is only one box and you have to find a way to take it to multiple places, fits pretty well and the game is built around it.
Originality, using clones of yourselves in a puzzle game tends to be a gimmick but this game took it and did a whole game about it so that gives it extra points.