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You need to do a major update for that. And what is and what is not a major update is unknown to me. By observation it is not more often than once a month. And as a speculation, it might be account bound. You have many projects. So maybe most of your updates are considered minor, since you already published a whole new game that month. It might be that staff has to approve them, but I doubt that they have time for that. So maybe it really is a lottery, who knows.

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Thanks, when you create a new devlog, you can brand it as a “Major Update”. But apparently, it needs to be approved by mods.

This might be so. But this would also be quite unfair to the developers that simply update their games regularly without logging about it - if this were the only way to have an update be considered a major update. Even more so as devlogs have their own place to shine and be found, regardless if there is any associated refreshment of the recent status.