itch.io

If I may give it a go. One of the things that I noticed right away was the ticking clock at the top that, when highlighted, tells me that that's how long the place is open.  You should probably have that paused when you boot up the game for the first time. The next and most pertinent thing would be the tutorial. No offense but it felt like I was just staring at big walls of text with keywords in blue that I needed to remember for a test. My suggestion: to walk them through a step-by-step introduction procedure and "show" each of the mechanics as they apply to the subject. Because we all want to know if the core gameplay (the transformations) is actually fun to use. Then I would walk the player through booking their second appointment so they can play the (in my opinion) much less fun aspect of the game. Maybe have this be an option for first-timers. Hope that this helps.