In one of the surveys they had a question about wat ppl would want to see added to the game. They said they would eventually be adding all of the options in the question, which were:
I like it but I think it should just be end game once you reach land. It's like you find yur family and you win. Maybe then u go out on like rescue missions to rescue other ppl who got stranded or something. But the whole colony thing makes it sound more like a city builder or something...