It almost feels like two different games collided and neither survived.
On one hand, the cutscenes look, sound, and feel like some obscure animation from the eighties - a lovely direction to explore, and one very fitting thematically.
On the other, the gameplay is nothing like what the cutscenes represent - what do these walls mean? Why are there barrels? Why doesn't my fish make the 90 degrees turns when the level does? Why does the fish explode? And, because of the latter, I failed to notice the looping aspect beyond the obvious 'if you die, the game restarts'.
I only hope that the original idea and the stylistic cutscenes would find some different realization and do not perish in the creative cycle.