According to Dev. Log 0.35 build. It said that the event start when you sleep at farmstead. It needs around 14 days to complete, but you can speed things up with a few events by finding Lenny in Bareshade, asking Blake and Dulrig for help.
Quickly copy pasted my older comment;
- Lenny
- Edmund
- Dulrig (only on Saturdays)
- Random Man with pink panties
- Random Man who's very sensitive and loves showing off
- Ste (when you check the gloryhole with him first time, repeatable before finishing Country Road when Logan visits his house)
- Minotaur
- Ratkin