Yes it's a scam.
As you said sweetmes other games are giving updates for free more regularly on what are called "public version".
I will never spend one buck on momoiro software anymore.
A shame.
Also there only is only like 3min worth of content
Basically it.
The updates are not free, and you need to pay.
Even cyberpunk didn't do something that stupid.
Don't buy the game it's a scam