I think the game looks nice and the sound design is good. I had a look at the controls before I started playing, which I think really helped.
It wasn't too clear to me what the goal of the game was when I started playing. I figured it out when I read the itch page, but I think having it listed somewhere in-game could've been helpful.
The phone UI was a bit difficult to look at (when scrolling through TikTok) and I think some more variety in the annoying ad enemies could've helped. The player movement felt a bit restrictive as well. But overall it's a solid premise and I think the building turret part could be expanded upon for a larger project.