Thanks for the feedback!
- Objective deployment: Yep! Each Company player has 4 Objectives (a mix of physical and Interweb depending on the faction they chose), and deploys them after everyone finishes deploying units
- Hack attacks: Yeah, these are a special type of shooting attack, and can be made on the physical battlefield or the Interweb (where they are the only attack allowed)
- Dying in real life: Exactly! My thought is that it was the unit's "ghost" surviving; A unit can choose to kill off one of their Avatars rather than dying from a wound on the physical battlefield though, so it's probably not the optimal move unless the Interweb avatar is in a prime position for mayhem while the physical unit's effectiveness is not worth keeping.