Hi, One of developres here. I'm not sure that i got you right, but i'l try to explain it in other way: Goal in this game is to build a pyramid. So if you don't colorize block, rows of same colored briicks will be destroyed, you'll get some money for it, but you will become more far from your game goal. So you can decide to upgrade first, or build the pyramid longer without any upgrades. For now game has a critical bug - game stucks after you build first floor of pyramid, so for now colorizing bricks just makes you closer to softlock